Objentra is in active development.We're building interest before launch.Register interest →
THE OPERATING LAYER FOR ASSET-BASED BUSINESSES

Make the business around your assets work together.

Objentra connects assets, organisations, agreements, finance, providers and workflows in one configurable operating model — then turns proven patterns into vertical products through governed Recipes.

Pre-launch. Product, pricing, integrations and availability are still being validated. We're inviting operators, partners, developers and investors into the conversation now.
Active assets128Connected
Open workflows42On track
Due this week£8,420Illustrative
Operating activity
Next actions09:00

Agreement ready for signature

11:30

Inspection workflow starts

14:00

Payment provider event

✓Workflow completeAgreement → payment
↗Recipe activeVehicle rental — UK
£Provider eventCaptured
AssetsOrganisationsAgreementsFinanceProvidersEventsRecipes
WHY OBJENTRA

Stop stitching the operating model together.

Asset-heavy businesses often grow around disconnected calendars, spreadsheets, contracts, payment tools, maintenance systems and sector software.

Objentra is being built to give those relationships one governed place to live.

01Connect the record

Keep assets, people, organisations, agreements and locations related instead of duplicated.

02Automate the routine

Use versioned Recipes and workflows to turn repeatable operating patterns into controlled execution.

03Use the providers you need

Resolve capabilities such as payments and signing through explicit provider adapters.

04Extend without forking

Expose governed APIs, events and modules while keeping core controls intact.

COMMERCIAL WEDGE

Start focused.
Prove the model.

Rental and tenancy is the first commercial proof point, with property, vehicles, marine and equipment providing concrete operating journeys. The platform remains broader than any one vertical.

Vehicle representing vehicle rental operations
VEHICLES

Vehicle rental

Bookings, handover, inspections, deposits and operational history.

Register interest →
Equipment representing equipment rental operations
EQUIPMENT

Equipment hire

Inventory, availability, collection, return, inspection and servicing.

Register interest →
THE PLATFORM

One operating model.
Multiple products.

Objentra's core is designed to stay universal. Commercial modules and governed Recipes add the behaviour a particular business needs.

◇

Entity graph

Assets, people, organisations, locations and agreements share relationship infrastructure.

✎

Agreements + evidence

Documents, versions, signatures, obligations and evidence form part of the operating record.

£

Finance + providers

Payments, deposits, refunds and ledger events resolve through capability-based adapters.

⚡

Recipes + workflows

Versioned operating patterns can configure data, policy and automation without arbitrary code.

↗

APIs + events

The same headless primitives can support first-party products, integrations and partners.

□

Modules

Commercial capabilities can be packaged around Core Rental, Payments, Automation, Inspections, Compliance and more.

RECIPE

Independent Vehicle Rental — UK

Enquiry→Checks→Agreement→Payment→Handover
✓ Provider rules✓ Evidence✓ Workflow state✓ Notifications
CONFIGURE THE BUSINESS

Start with a proven pattern.
Make it yours.

Recipes are intended to let teams start from sensible operating patterns rather than a blank canvas. They can package schemas, capabilities, policies and workflows while keeping the runtime governed and auditable.

Configure the business once. Then let the routine run.
SNEAK PEEK

See where we're heading.

The attached August 2026 visual pack is being treated as working collateral for now. We'll publish selected product screens and approved campaign assets as the product and messaging are validated.

Product-led proof

Future public previews should show real object records, workflow states, agreements and finance rather than abstract technology imagery.

Light, calm, accessible

The current visual direction uses a light editorial system with accessible contrast and product-first layouts.

Public when ready

Internal/investor collateral, market numbers and unvalidated claims stay out of the public site until approved.

EARLY INTEREST

Get involved before launch.

We're talking to operators, developers, partners, marketers and investors while the platform is being built. Tell us what you want to see, build or understand.

Choose a conversationNo payment. No commitment. We'll be clear about what is ready.
PRE-LAUNCHBuild it
with us.
Objentra
QUESTIONS

A few things
worth knowing.

Can I use Objentra today?

Not yet. Objentra is in active development. This site describes the current direction and approved working positioning.

What is the first commercial product?

Rental and tenancy is the first commercial proof point. The platform itself is designed to remain useful across asset-based operating models.

Is this just rental software?

No. Rental is the initial wedge. The broader platform models assets, organisations, agreements, finance, providers, events and governed workflows.

Can developers build on it?

That is a core part of the platform direction. Objentra is API-first and designed around governed APIs, events, provider capabilities and Recipes.

Are the pricing and integrations final?

No. Commercial packaging, providers and launch availability are being validated before general release.